Community College of Baltimore County, MD

Principles of Marketing

Name: Principles of Marketing
Brand: Community College of Baltimore County
Price: 350.00 USD
Availability: InStock

Spring 2025 | March 17, 2025 - May 11, 2025

$350.00 USD

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Examines the managerial approach to the basic problems and practices in marketing; provides an analysis of marketing methods and techniques, channels of distribution, pricing, product lines and promotion.

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Prerequisites: MNGT 101 Introduction to Business

Required Texts: Marketing, Kerin, 9781265935573

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